Hellen Beveridge



Hellen Beveridge


2018: Session 2: GDPR – Mayday for VAs?
GDPR will be fully active on 25th May 2018.

Are you prepared and ready to guide your own clients through this revolution of options for privacy and data management.

Hellen will pass on some ‘good practice’ tips to follow.


Speaker profile:
Hellen Beveridge has had a long career in events marketing and is using this experience to help companies of all shapes and sizes navigate their way through the current data protection maelstrom. She believes that we need to look pragmatically at the legislation since it will form part of the new era of how consumers view the value of their data. Legislation should be viewed less as another set of red tape to be endured and more as an opportunity to bring business practices in to the 21st Century, enabling better marketing and ultimately more successful events. She is currently working with event companies at the earliest point in their visitor contact strategies to ensure there is no disruption in availability of data for marketing purposes beyond 25th May 2018.