Charlotte set up her award-winning VA business after leaving a long blue chip corporate career following the birth of her son in 2012. She then went on to launch her online business management and strategy consultancy in early 2015.
She passionately supports businesses and splits her time between working with female entrepreneurs on effective online business strategy, coaching new and existing business owners and spearheading a new and collaborative movement with VIP VA.
Charlotte launched VIP VA in January 2016 keen to support, nurture and champion the VA industry, and to create a safe space for high performing VA businesses to collaborate, knowledge share and continue their professional development. She supports aspiring and existing VAs as their coach, mentor and chief-cheerleader for their goals and ambitions. Founder and CEO of VIP VA, Charlotte is currently on a mission to improve industry standards and engage with VAs and business owners alike around the true value of the VA and worth that they bring.
She is currently leading the #timetoeleVAte campaign to redefine the VA profession, change perceptions and improve how the industry is seen both by those inside and outside.
Charlotte has also been quoted around the subject of women in self-employment on a number of occasions and was one of the key case studies for Dame Julie Deane’s Self-Employment Review early last year.
Outside of work Charlotte is wife to fellow entrepreneur Andrew, and mum to Alex, 4 and Evie, 2 who keep her busy and out of trouble!